Cascade Beer's "The Feel"

So I have mixed feelings on this Cascade Beer ad by Droga5 (in Sydney).

This 90 second spot shows an Australian brewer riding his bike to deliver some beer. Sure, there’s some pretty rad bike riding (tight rope riding at one point), it’s cool that he knows everything that’s coming even though he’s looking back at the camera, and there’s even a comedic point after he states that “Brewers never miss a thing. Ever,” and yeah – the point comes across… they brew it by feel. But it still feels like it’s missing something, and dare I say it – I got a little bored.

Huggies Typography Ads

I've never been one to hide the fact that I love typography (I mean, who would hide that anyway?), and so naturally I love Huggies new print ads done by JWT/RMG Connect in Milan. Not only are they bright and colorful, but they're also pretty witty... in a family-safe kind of way. Below are a few of my favorites:

"You called her Elisa, but perhaps Katrina would have been better."

"A spoonful for Mum. A spoonful for Dad. A spoonful for Grandma. And one for your new dress."

"There comes a time when you feel you can't cope anymore, and for a few hours you'd leave him with anybody. Even your mother-in-law/"

L&P's "Nothing Much"

I actually kind of adore Oglivy's newest commercial for Lemon & Paeroa (a soft drink in New Zealand).

This ad features a bunch of men calling each other asking if they want to do "nothing much," and that's just what they do... nothing much. Why? Because "there's nothing much like L&P when you're doing nothing much."

Grover's "Smell Like a Monster"

So we all know and love the Old Spice Guy, but now he's got competition:

Starbucks' "It's Pumpkin Spice Latte Time: Who's not excited?"

So I've decide to post an entry on a Starbucks ad while sitting at Starbucks sipping on a Nonfat Chai Tea Latte.

This ad by Wexley School for Girls (actually an ad agency, not a school) is promoting the return of the infamous Pumpkin Spice Latte. The spot features a young girl by the Starbucks sugar table who is bombarded with dialogue by a seriously creepy barista named Charles. There's a little twist though... turns out Charles isn't actually employed by Starbucks.. he's just a big fan.

So the commercial is a little funny, but will it actually make people want a Pumpkin Spice Latte? Not sure. I think I'll stick with my Chai Tea Latte.

Tipp-Ex's "A hunter shoots a bear"

An ad for Tipp-Ex seemed to have made quite a splash recently. A video was uploaded to YouTube entitled "NSFW. A hunter shoots a bear!" This video shows a guy brushing his teeth in the woods when a bear approaches form behind. He and his friend both freak out and he grabs his gun and points it at the bear. But then the unexpected happens --- this becomes an interactive video. The user gets to pick "Shoot the bear" or "Don't shoot the bear" and they're lead to a new video, where the hunter uses Tipp-Ex white out to white out the "shoots a" in the video title, allowing the user to then type in what they'd like to see him do with the bear.

Some of them are pretty funny. I personally like "A hunter dances with a bear"

The Virginity Hit's "Still a virgin?"

Before I say (type?) anything else, let me start off with: This ad is kind of brilliant.

The Virginity Hit is a pretty low budget movie, with no really "known" actors, yet thanks to this ad, its IMDB profile is up 992% this week, and reportedly politicians in Louisiana, Miami, San Diego, and Arizona are ticked.

Sony Pictures has put billboards up across the USA stating "Still a virgin? For help call 888-743-4335 toll free." And yes, it's a working number ("Press 1 if you're a virgin, press 2 if you're friends with a virgin and want to help, press 3 if you don't know if you're a virgin or not..." and it goes on).

Great way to think outside the box.