Volkswagen's "The Force"

This viral spot by Deutsch USA has been found by Roy Morgan Research to be the consumer favorite of the Super Bowl ads this year.

It certainly is the most adorable.

A mini Darth Vader goes all around his house and just can't seem to find the force. But when Dad comes home, something happens. Or does it?

Volkswagen "Punch Dub"

Deutsch Los Angeles' new Super Bowl spot for the Volkswagen is fun and lighthearted - and I'm pretty sure my manager over the summer plays one of the cops, which is pretty cool. This spot features a bunch of different people in different situations playing the Punch Buggie game. They hit someone else whenever a Volkswagen goes by. Is this an extremely creative and innovative commercial? God no. But it is cutesy and fun. Check it out.