So I have mixed feelings on this Cascade Beer ad by Droga5 (in Sydney).
This 90 second spot shows an Australian brewer riding his bike to deliver some beer. Sure, there’s some pretty rad bike riding (tight rope riding at one point), it’s cool that he knows everything that’s coming even though he’s looking back at the camera, and there’s even a comedic point after he states that “Brewers never miss a thing. Ever,” and yeah – the point comes across… they brew it by feel. But it still feels like it’s missing something, and dare I say it – I got a little bored.
Thursday, November 25, 2010
Thursday, November 4, 2010
I've never been one to hide the fact that I love typography (I mean, who would hide that anyway?), and so naturally I love Huggies new print ads done by JWT/RMG Connect in Milan. Not only are they bright and colorful, but they're also pretty witty... in a family-safe kind of way. Below are a few of my favorites:
"You called her Elisa, but perhaps Katrina would have been better."
"A spoonful for Mum. A spoonful for Dad. A spoonful for Grandma. And one for your new dress."
"There comes a time when you feel you can't cope anymore, and for a few hours you'd leave him with anybody. Even your mother-in-law/"