Thursday, January 21, 2010

Ally Bank - Even Kids

These commercials have been airing for 8 months now and I just can't get enough of them.

BBH New York's campaign for Ally Bank is - in university student vocabulary - friggen awesome. This campaign features a man offering children different things (for example - to play with a red truck, pet a pony, ride a bike, etc), and then abruptly taking them away from these children with excuses such as, "The fine print states 'for a limited time only.'" Their headline is "Even kids know..." followed by a correction of whatever excuse comes up in that specific commercial.

The kids are cute, the commercials are funny, how could you go wrong?

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